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A well decked store is just not enough but also a well planned layout of the store is very important. The number of times the customer goes again and again within the store and led them into the aisles is what will get more business. A well-planned retail store layout allows a retailer to maximize the sales for each square foot of the allocated selling space within the store.
Store layouts generally show the size and location of each department, any permanent structures, fixture locations and customer traffic patterns. Each floor plan and store layout will depend on the type of products sold, the building location and how much the business can afford to invest into the overall store design. Since store space is both limited and expensive, various methods are employed by retailers to ensure that the available space in a store is giving maximum return for the business goals. JDA, Galleria & AVT are the most popular IT tools used to facilitate Space Planning.
Some major components of Space planning are dealt with in more detail as follows:
