Case Study

Case Study

In India, the growth was not just seen in the usage of Social Networking sites, there was a massive interest shown by a lot of Indian brands on this platform. In no particular order here is the list of few brands whose case studies have been described in their blogs / website / nominated for award / written by blogger / analyzed by social media enthusiast.

Why this Kolaveri Di – YouTube Case Study – How it became a Overnight sensation.

How Facebook Applications are used by brands – Technology based Social Media engagement campaign.

    1. Adidas on Facebook – Cricket based Social Media marketing case study
    2. Axe – Facebook Marketing Case Study
    3. Asian Paints  – Tag a Holi Friend Campaign on Facebook
    4. HDFC Bank on Social Media – How they listen customers on Twitter
    5. Kingfisher Beerup – How Kingfisher Beer organizes Tweetups and helps promote brand value 
    6. The Tweeting Newspaper – Volkswagen – Fair integration of Traditional and Social Media | How volkswagen uses Social Media using Twitter, Facebook, LinkedIn and YouTube
    7. Listening on Social Media – Snapdeal.Com | How poor advertising leads to bad online reputation
    8. Evalueserve – Using LinkedIn for lead generation and brand building
Usage of Twitter
Use of Twitter as an Official Channel

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