Studying Population Migration Patterns

To quantify population migration trends that affect the buyer and seller pool in your market area, determine the answers to these questions

  • Is your market place growing in population or are people migrating into your area?
  • Is your market place losing population or are people leaving your area?
  • Where are new residents coming from geographically?
  • What are current residents going when they move away?
  • At what rate are people arriving or leaving your area?
  • What economic factors are driving population changes (such as jobs, unemployment, and business growth) in your marketplace?

If your answers lead you to believe that a population boom is pending, prepare yourself and your clients to take advantage of a seller’s market and the positive effects of a high demand, low supply market situation.

Conversely, if your answers lead you to believe that a population exodus is beginning to take place, you can steer buyer and seller decisions with that knowledge in mind.

Determining the Influence of Other Regional Markets
Identifying and Capitalizing on Market Trends

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