Sample Questions

1. Companies producing a variety of products and brands often establish a _____ organization.

A. Geographic.

B. Functional

C. Product-or-brand management

D. Hub-and-spoke

2. The "say no to drugs" campaign sponsored by an organization is an example of _____ marketing.

A. Cause-related

B. Social

C. Campaign

D. Political

3. The heart of _____ control is management by objectives.

A. Profitability

B. Annual-plan

C. Efficiency

D. Strategic

4. _____ control aims to ensure that the company achieves the sales, profits, and other goals established in its annual plan.

A. Annual-plan

B. Profitability

C. Efficiency

D. Strategic

5. Estimation includes:

A. Monitoring project progress.

B. The work breakdown structure.

C. Allocating resources to tasks.

D. Documentation.

Answers: 1 (C), 2 (B), 3 (B), 4 (A), 5 (B)

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