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Importance of Relationship Marketing
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Relationship Marketing plays an important role in increasing the sales of a firm. It lays emphasis on improving the relationship…
New Vskills certification on Consumer Behavior Analyst launched
Vskills has added a new certification on consumer behavior analysis. Vskills certification for Consumer Behavior Analyst assesses the candidate as…
Next Big Thing in Marketing
Marketing strategies have evolved from News Paper, Boards, Radio, TV to e-marketing i.e. marketing through internet based channels which could…
Changing Trends in FMCG Industry in India – Written by Vishnupriya
FMCG is also called the consumer packaged goods sector. The scope of FMCG industry in India is growing especially in…
Changing Trends in FMCG Industry in India
Fast moving consumer goods (FMCGs) are the products that are consumed in short span of time and are consumed daily.…
marketing and psychology part 4
We have got a simple but equally comprehensible idea about consumer buying patterns and the class they are divided into.…