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Replay to Targeting and Marketing
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While surfing for a birthday dress for me from e-commerce sites, my friend received an email from American Swan, a…
Traditional Advertising-losing its touch
The world of Advertising is on the cusp of a turnaround with the inception of new media portals, which is…
Indian consumer market is grossly under branded?
Do you feel that the Indian market is grossly under branded, what is your take on that? Have you ever…
THE FUTURE OF SHOPPING
It’s a snowy Saturday, and Vineet needs a winter wear to survive the chilly winds. Five years ago he would…
Facebook to depromote digital marketing?
Hi Back then when I created a profile in Facebook, I liked my favourite brand pages and it filled my…
Story of ads
Advertising is a means to inform and influence the general public or as in the language of advertising we say…
GLOBAL BUSINESS DRIVERS
A Successful Business aims for Development, Understanding Market, and Projecting Strategic future Outlook to the World. A Globalization, Liberalization, Marketing…
Market circus
Well, this must be sounding absurd to you, but after I give a little explanation of why a market is…
SEGMENT MARKETING
Introduction: Divides the market in different subgroups or classes commonly known as segments. An organization faces a lot of problems in…
BIG DATA AND MARKETING
In order to understand why big data has created such a buzz in the tech world, one need to look…