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Pricing
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Pricing represents the exchange value of goods and services in terms of money. It is an important component of marketing…
Marketing Environment
A company’s ability to develop and maintain successful transactions with its target customers is affected by company’s marketing environment. Marketing…
Privatisation
Privatisation means the transfer of ownership and/or management of an enterprise from the public sector to the private sector. It…
Rainwater Harvesting and Management
A Historical Overview of Rainwater Harvesting and Management Some archaeological evidence suggest the existence of irrigation and drinking water supply…
Environment and the Significance of its Study
Environment refers to the surroundings or conditions in which various species including human beings, animals and plants coexist and function.…
Business Ethics
Business ethics, also known as corporate ethics, deals with the moral or ethical issues and problems arising in a business…
Technological Innovation
Technology has become very important in human lives. The advancement in technology has brought about tremendous changes in the world. …
Mobile Commerce
Mobile commerce, popularly known as m-commerce, refers to the practice of conducting transactions with the help of mobile devices such…
E-COMMERCE
Mostly people perceive e-commerce as the act of buying and selling of goods or services over the internet. E-commerce can…