Engineering Design Basics

• What is Design
• What is Engineering Design
• Types of Design
• Engineering Design Process
• Systems Thinking
• Design Thinking

Design Process

• Product development Process
• Product Life Cycle
• New Product Development
• Organisation Structure
• Product and Functional Organisation
• Concurrent Engineering

Product Planning

• What is Product Planning
• Why Product Planning is needed
• Product Planning Elements
• Product Planning Phases
• Product Planning Strategy Guidelines
• Marketing Basics
• Marketing Research
• Market Segmentation
• Market Targeting
• Market Positioning
• Branding

Identifying Customer Needs

• Factors influencing consumer behaviour
• Major Psychological Processes
• Buying Decision Process
• Organisational Buying
• Customer Data Collection and Analysis
• Voice of Customer (VOC)
• User Requirements

Product Specifications

• What are Specifications?
• Characteristics of Specifications
• Detailing User Requirements
• Common Design Needs
• Requirements to Specifications
• Quality Function Deployment (QFD)
• User Requirements Priority and Kano Model
• Documenting User Requirements

Concept Generation, Selection and Testing

• Concept Generation Basics
• Techniques to Promote Concept Generation
• Creative Thinking
• Problem Solving
• Brainstorming
• Nominal Group Technique (NGT)
• 6-3-5 Brainwriting
• Morphological Analysis
• TRIZ
• Axiomatic Design
• Concept Selection
• Pugh Concept Selection
• Weighted Decision Matrix
• Analytical Hierarchy Process
• Multi-Voting
• Decision Making
• Concept Testing

Product Architecture

• Product Architecture Basics
• Integral Architectural Design
• Modular Architectural Design
• Configuration Design
• Parametric Design
• Modeling and Simulation
• Product Generation

Industrial Design

• Industrial Design Basics
• Evolution of Industrial Design
• Industrial Design Process
• Industrial Design Protection

Design for Manufacturing

• DFM Basics
• DFM Guidelines
• DFA

Design for Quality

• What is Quality
• DFQ Relevance
• Implementing DFQ
• Six Sigma Basics
• Lean Basics

Design for Affordability

• Design for Cost Basics
• Concepts of Cost
• Classification of Costs
• Cost Contributors
• Cost and Design
• Means of Reducing Cost
• Activity Based Costing
• Target Costing
• Value Engineering

Design for Reliability

• Reliability Basics
• Reliability Engineering Tools
• Design Evaluation
• DfR Basics
• DfR Components
• DfR Process
• Improving Reliability by Design
• DfR Guidelines

Design for Sustainability

• D4S Basics
• Sustainability Issues
• Life Cycle Design
• Life Cycle Assessment
• Design for Environment
• Triple Bottom Line

Prototyping

• What is a prototype?
• Prototype Categories
• Prototype vs. a final product
• Why to Prototype
• Prototyping Components and Techniques

Managing Design Projects

• Project Charter and Plan
• Stakeholder Management
• Project Plan
• Project Scope
• Project Metrics
• Project Documentation
• Project Closure

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