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Govt. Certified Marketing Manager
Bricks and clicks means that a business that a physical store location. That is the “bricks” are there as well as an on-line portal that generates sales – the “clicks”. A bricks-and-clicks business combines many of the advantages of having a store that customers can visit with selling products and services over the web. However, by contrast, it also shares many of the drawbacks that come with each business strategy.
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